0 / 0 done
← All field guides
Field Guide 04 · Instagram

SAVE-ABLE
PROFILE

People tap your name, look for a few seconds, and decide. Make those seconds count.

Tap any step to check it off · saves on this device

Sheva

By the end: your profile says who you are, what you post, and why to follow, before anyone scrolls.

How this page works: tap a section to open it. Each section ends with a Next button.

Step 1 of 4

Why Visits Don't Turn Into Follows

The answer has to be on screen right away.

Someone sees one of your reels and taps your name. If your profile doesn't quickly answer "what do I get if I follow?", they leave. Check your starting point first, so you can see the change.

Step 2 of 4

Four Fixes

In order. The first two matter most.

Fix 1 — the Name field
Fix 2 — three pinned posts
Fix 3 — highlights
Fix 4 — the bio
Set expectations

A clear profile turns more of your existing visits into follows. It won't create visits on its own — that's still your content's job.

Step 3 of 4

Fast Start Today

Two moves. Ten minutes.

Move 1
Move 2
Wrap-up

What We Covered

  • Your Name field is searchable, so put your topic in it.
  • Three pinned posts answer who you are, what you post, and why it helps.
  • Clean highlights and a one-line bio make the decision easy.

Next step: update your Name field now, then check your Insights again in 30 days.

Next up · Guide 05The Reach Rescue See all 7 field guides →